Briefings From The Green Book takes its name from a time-honored military tradition. In the Army, “green books” are issued to leaders as personal notebooks to capture strategies, observations, and lessons learned in the field. These simple tools are more than just paper—they are a symbol of adaptability, critical thinking, and preparation. They serve as a guide in moments of uncertainty, allowing leaders to reflect on what’s working, what isn’t, and how to adapt to meet the mission. This blog embraces that same spirit, offering a space to document, dissect, and share insights on leadership, strategy, and growth for those navigating the complexities of startups, coaching, and beyond.

Briefings From The Green Book are not a prescriptive playbook or a collection of feel-good clichés. It’s a critique of conventional wisdom, a challenge to the status quo, and an exploration of what truly drives success in high-stakes environments. Readers will find practical tools, military analogies, and contrarian perspectives designed to spark critical thinking and inspire action. It’s not here to hand you all the answers or pretend there’s a one-size-fits-all solution—it’s here to help you question, adapt, and grow. Whether you’re a founder, a leader, or simply someone who thrives on curiosity and challenge, this is your guide to navigating complexity with clarity and purpose.