OUR MISSION:

Help you understand yourself, understand the obstacles,

reframe challenges, and understand what it takes to WIN.

In turn helping you lead with fearlessness, clarity, and resilience.

In your business.

With your team.

And in your life.

When your life, your business, or your career feel like a knife fight.

Dont surrender.

Find yourself a tank and get back in the fight.

Win The War is the asymetric mental advantage you need to win that fight.

Here are just a few examples of what others have gained from working with Win The War.

  • Startup Founder Coaching

    “What you get through this is a clear focus on action and results that get you to victory during challenging times. Highly recommended.”

    Jon

    (Series B Founder, Forbes 30U30, Y-Combinator)

    Find Out More About Startup Founder Coaching Here

  • Personal Performance Coaching

    “Zach is to me what Tim Grover was to MJ, Kobe and other NBA superstars. You don't pay him to coach you, you pay him not to work with anyone else. Working with Zach & team at Win the War has been a game-changer”

    DEMI

    (VC)

    Find Out More About Performance Coaching Here

  • Executive Performance Coaching

    “My only regret is not finding this service earlier in life. Win The War helped me create the tactical approach I was lacking, and helps me leverage my strengths. In 6 months I accomplished more than in the last 6 years.”

    Lydiane

    (7 Figure Business Owner)

    Find Out More About Executive Coaching Here

  • Personal Performance and Executive Coaching

    “In a short period I have improved my productivity and motivation levels. If you are seeking a coach dedicated, knowledgeable, and genuinely invested in your success I whole heartedly recommend.”

    Barrett

    (PE Investor)

    Find Out More About Performance Coaching Here

  • Startup Founder Coaching and Personal Performance Coaching

    I was at a challenging juncture of my founder journey when I found Win the War. Zach's coaching helped me gain clarity, take action, and overcome blockers (both external and internal ones). If you're looking for clarity, confidence, and to trust your own decision making and abilities- I'd highly recommend Zach at Win The War.

    Abhi

    (Pre-Seed Founder)

    Find Out More About Startup Founder Coaching Here

  • Personal Performance and Career Transition Coaching

    “I come from years of Olympic Level athletic coaching and training, Ive done numerous seminars and coaching programs. And he is worth EVERY PENNY!”

    Jon

    (Tech Sales Lead)

    Find Out More About Performance Coaching Here

Join The Squad

Win The War Today

We all fight battles.

The ones others see…

Launching a business, leading the team, being there for your family and friends, navigating career changes, raising capital, hiring, firing…

And the ones they don’t.

Doubt, fear, burnout, strained relationships, or feeling stuck in the same patterns, over and over…

Coaching is about building the clarity and courage to face all your battles head-on.

It’s about surfacing the assumptions and limiting beliefs that hold you back, reframing them, and choosing a new path forward.

Through coaching, you’ll find the resilience to keep going when challenges are heavy.

The confidence to have the conversations that matter, with a cofounder, a team member, a spouse, or the one in the mirror.

You’ll sharpen your priorities, focus your energy, and see new perspectives.

Stop reacting to circumstances and start leading with intention

In your company.

In your career.

In your relationships.

and in your own personal growth.

Because when you become a stronger leader of yourself,

your team, your company, your family, your life—they all become stronger too.

That’s the real war.

And it’s one you can win.